The role: Media Marketing Manager – Italian market
We are looking for an Italian Media Marketing Manager to join our MMD team, based in our Malta office.
Are you our next star player?
As our Marketing Manager, you will provide local expertise and insights into the Southern European markets, and Italy in particular for market insights and opportunities, media strategy and buying and market development projects.
Our Media and Market Development team supports the Group’s three main product verticals with proposed local marketing plans, including advising them on local media buying. We need to be competitive so it’s imperative that we secure access to the most effective and cost-efficient ad space.
Why we need you:
As part of the role, you will be assisting the Media & Market Development Head of Southern Europe to ensure the coordination of all Central Marketing activities for the Italian-speaking markets, including localization, adaptation of the assets and collaborate closely with Compliance, Legal or external parties when vital. You will also ensure creatives are approved by the Italian media and advertising bodies and are timely delivered to the Italian agency and media partners.
You will help the MMD Head of Southern Europe to maintain positive relationships with local media agencies and will local suppliers such as advisors, sports teams, poker associations etc, as well as reporting on market analysis including tracking on competitors’ activity, providing our verticals with market insights in terms of target behaviours, language differences, market trends, advertising trends, industry relations etc.
You will also help supervise market and industry developments and monitor localization of products and communications.
Other responsibilities include:
Who are we looking for:
A native Italian speaker or an individual with full business professional language skills in Italian and English. You will proactively look for new marketing and business opportunities, as well as providing meaningful feedback to the product verticals on how to improve and adapt products and promotional offerings to be suitable for the Southern European countries, and Italy in particular.
Previous marketing and media and planning experiences are required. Sportsbook and Poker marketing experience on the Italian market is a real plus. You should be a strong teammate with the ability to champion good working relationships. You will need to be proficient in preparing reports and competitor analysis. You should be well organised with the ability to multi-task and prioritise various projects with excellent interpersonal skills when dealing with third party agencies and media owners. Knowledge of or an interest in online poker and sportsbook is needed.
What’s in it for you?
The salary for this job is based on experience, so whilst we are not able to go into detail at this stage, we can say that we offer phenomenal salary packages and also like to throw in a discretionary annual performance bonus. In addition, we provide advice and financial relocation assistance to those moving to Malta.
Your package will include:
What happens next?
We will seek to get back to you as soon as possible. If you meet the criteria, then we’ll invite you to a phone interview and if that goes well we’ll meet you for a face-to-face interview.
PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.
We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.
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