Paid Social Advertising Manager

Home Jobs Paid Social Advertising Manager – 7502
7502 Leeds, United Kingdom Marketing Permanent

The role: Paid Social Advertising Manager  

We are looking for a Paid Social Advertising Manager to join our growing Marketing team based in our Leeds service office.

Are you our next star player?

We’re looking for someone to take ownership for the implementation, analysis and optimisation of global paid social campaigns for the groups real money brand across multiple social channels. This is a great opportunity if you have experience if paid social and technical understanding of social media advertising platforms.  

Why we need you:

The role will require you to take care of day-to-day advertising campaign management and execution across social media channels, re-evaluating and optimising campaigns with a data driven approach to deliver on agreed campaign KPIs and targets.

You will ideate, develop and execute pre-approved, ground breaking, paid social campaigns for apps and websites with the aim of growing new customer acquisition, reactivation and retention to The Stars Group’s market leading products ensuring the efficient delivery of the strategy within the parameters set by Group management.

You’ll lead the implementation of Group management approved activities, with pre-set budgets and you will handle the day to day relationships with our internal teams such as creative studio, BI and vertical stakeholders to drive performance via sophisticated paid social marketing channels, whilst liaising with major social platforms to identify new growth opportunities to be recommended to Group management.

As part of your role, you will collaborate with teams across the Group to influence and implement initiatives that will promote the Group’s products to current and potential customers, ensuring efficiency in integrated cross channel campaigns. Recommending and supporting the implementation of new innovative marketing technology to generate campaign management efficiency and help maintain and grow direct response marketing as well as participate with integrated campaign planning and campaign executions for awareness, consideration and acquisition. You will initiate plans to test creative, messaging, user journeys and targeting to optimise performance continually.

Who are we looking for:

To be successful in this role you will have 3 years’ hands on experience- working in Paid Social platforms through execution, analysis and reporting of campaigns (Ad operation/ trafficking/campaign management). This will include tried and tested experience in executing complex & effective paid social brand and acquisition and digital experience within a high focused display video and social environment.

You’ll have an excellent technical understanding of social media advertising platforms and experience in audience management, prospecting and remarketing campaigns.

As the ideal candidate: –

You will be proficient in a second/third language and have experience working with AppsFlyer or other mobile tracking technologies and ideally have gaming industry experience.

What’s in it for you?

Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus. And we provide advice and dedicated assistance to those moving to Leeds.

Your package will include:

  • health and dental insurance for you, your partner and your children (if you all live at the same address)
  • the option to join our company pension scheme
  • £1,000 as a congratulations if you have a baby whilst you work for us
  • discounted gym membership
  • in-house training and development to develop your skills, progressing your career
  • free fresh fruit, snacks and drinks in the office
  • social events; including our sensational summer and Christmas parties.

What happens next?

We will aim to get back to you as soon as possible. If you meet the criteria, we’ll invite you to a Zoom interview.

The Group

PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.

We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.

We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact:

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