Poker CRM Manager

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9013 Bulgaria, Sofia Poker Permanent

The role: We are looking for a Poker CRM Manager to be based in our Bulgaria office.

Are you our next star player?

You will be responsible for creating innovative and engaging poker promotions and customer communications for PokerStars with the objective to engage and retain customers, ensuring they stay with us longer, play with us more and recommend us.

“Working in Loyalty & Poker CRM not only are we responsible with rewarding and communicating with our players, we’re constantly pushing ourselves innovate and create new ways to make the game of poker fun, at a global scale that is truly unique.” – Dylan Coady, Director of Loyalty and Poker CRM

Why we need you:

Reporting to the Senior Manager, Loyalty & Poker CRM, you will:

  • Prepare briefs and execute campaigns end to end, working with various stakeholders across the business to coordinate pre & post-campaign analysis, sandbox product testing of user journeys, budget-tracking and ideation sessions with poker experts.
  • Apply CRM best practices to make change recommendations to various areas in Poker CRM to drive positive changes.
  • Deliver and execute personalised marketing to engage and retain customers, ensuring they stay with us longer, play with us more and recommend us.
  • Provide weekly progress updates on all campaigns & communications you are responsible for.
  • Work closely with the other vertical CRM Teams, Product, and Marketing Tech teams to ensure the best possible customer experience for your campaigns.

Who are we looking for:

You will have a deep knowledge and understanding of the Poker industry along with strong analytical skills, good attention to detail and a focus on accuracy. As you will often be working under time pressure, excellent organisational skills and time management is essential, as is the ability to work alone with little or no supervision. You will have excellent communication and interpersonal skills, being able to build relationships across departments and present information in a clear and concise manner. A willingness to learn is key, as you will be expected to be proactive in sourcing relevant knowledge in order to self-solve.

As the ideal candidate, you will have:

Knowledge of MicroStrategy and Atlassian JIRA/Confluence would be desirable, along with excellent Microsoft Excel skills and the ability to analyse and present data for use in decision making.

What’s in it for you?

Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus. And we provide advice and dedicated assistance to those moving to Bulgaria.

Your package will include:

  • Health and dental insurance for you, your partner and your children (if you all live at the same address)
  • A personal interest allowance to let you learn something new or pursue a hobby
  • Social benefit package contributing to your lunch and transportation expenses.
  • 1,000 BGN as congratulations if you have a baby whilst you work for us
  • MultySport membership
  • In-house training and development of your skills, progressing your career.

What happens next?

We will aim to get back to you as soon as possible. If you meet the criteria, we’ll meet you for a face-to-face interview.

The Group

PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.

We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.

We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact:

Please note we cannot accept general applications; this inbox is just for providing support to those who need it.

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