Product Manager (Digital Marketing)

Home Jobs Product Manager (Digital Marketing) – 9194
9194 United Kingdom, Leeds IT Permanent

The role: We are looking for a Product Manager (Digital Marketing) to join our PokerStars Marketing Technology team in Leeds.

The team is on a mission to set the standards for marketing innovation in Online Gaming. We want to give our marketeers the tools and processes required to reach new and existing customers within the digital marketing landscape.

Are you our next star player?

You will be responsible for handling the product aspects of Digital Marketing features on different PokerStars products. The work will span features for the PPC, Display, Paid Social, Affiliate and SEO teams such as improvements to referral tracking, feedback reporting and operational improvements.

Why we need you

You will work very closely with the Marketing and Vertical Product teams to jointly create the vision for how your products need to evolve and then look after the entire lifecycle of the products – from ideation, through detailed specifications with partners, development, testing, deployment, and post-deployment management including feature adoption, as well as managing Stakeholders throughout. You will work with highly capable engineering teams that will see your ideas brought to life, before delivering them into the hands of our Marketing Teams.

We use a mix of commercial off-the-shelf software and bespoke development to deliver our vision. You will take responsibility for the success of your ideas and need to be proficient in running software development delivery across distributed teams.

So, if you want to take your product management skills to the next level and spend some time in the multifaceted world of marketing in one of the world’s leading online gaming companies, then this the role for you.

Who we’re looking for

  • Lead the full project lifecycle from ideas, through business requirements and design, development, to delivery to players and post-delivery maintenance
  • Translation of partner ideas/ high level deliverables into detailed product solutions for engineering to develop
  • Decompose large projects into impactful independent tasks through discovery and analysis practices
  • Build and run roadmaps for the delivery of new features
  • Supervise and analyse product / feature performance and drive adoption and iterative improvements
  • Work on multiple projects at once, employ strong time leadership skills to prioritise your workload accordingly

Your experience:

  • Minimum of three years Product Management experience within either a Digital Marketing or Online Gaming role
  • Shown ability in requirements engineering, gap analysis, business process mapping and analysis, building business cases, etc.
  • Very strong analytical abilities
  • A creative and analytical approach to problem solving
  • Experience in multi-channel digital environments (desktop / mobile / tablet)
  • An appreciation of workflow management within enterprise marketing/e-commerce functions
  • Ability to function as a self-starter with an emphasis on getting things done

As The Ideal Candidate you will:

  • Product Management experience within a lean / agile development methodology
  • In-depth knowledge of online marketing platforms, such as Google Stack, PPC platforms, Tag Management platforms and Mobile Attribution platforms
  • Understanding of web-based technologies
  • Experience in user journey mapping
  • Knowledge of iGaming industry
  • Experience working with and in geographically distributed team

What’s in it for you?

Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus. And we provide advice and dedicated assistance to those moving to Leeds.

Your package will include:

  • health and dental insurance for you, your partner and your children (if you all live at the same address)
  • the option to join our company pension scheme
  • looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us
  • discounted gym membership
  • in-house training and development to develop your skills, progressing your career
  • free fresh fruit, snacks and drinks in the office
  • social events; including our sensational summer and Christmas parties.

What happens next?

If you’re what we’re looking for, next up will be a phone interview. And if that goes well, we’ll meet you for a face-to-face interview.

The Group

PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of FTSE 100 index of the London Stock Exchange, which brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.

We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.

We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact:

Please note we cannot accept general applications; this inbox is just for providing support to those who need it.

Our FAQs

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