Sportsbook Analyst

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8770 London, United Kingdom Business Intelligence Permanent

The role: Sportsbook Analyst

We are looking for a Sportsbook Analyst to join our growing Sportsbook team based in the London office. 

Are you our next star player?

Understanding our customers and keeping our finger on the pulse of our business is key to commercial success. The analytics department brings data to life – partnering with stakeholders to add insight and analysis to key decision-making processes. As our aspirations for sports betting in international markets grow, our analytical resource must grow to match.

Why we need you:

Reporting to the PokerStars Sports Analytics Manager your role will be to perform key analytics projects and build strong relationships within the commercial team. Commercial analytics covers many areas including promotions, acquisition and retention and your analysis will help to evaluate performance in these areas as well as identifying new opportunities and efficiencies for the international business.

Key Responsibilities:

  • Evaluate and report on the performance of marketing campaigns and promotions
  • Work closely with the commercial team and encourage a data led approach to the decision-making process
  • Be comfortable collating data and insights from multiple sources to reach the most accurate conclusions

Who we’re looking for:

  • A degree in a quantitative field (e.g. Mathematics, Statistics, Economics etc.)
  • A strong analytical background; high numerical aptitude is required along with experience handling large datasets
  • Experience using SQL
  • Practical experience using a variety of analysis tools including Google Analytics, MicroStrategy, Python, KNIME, R etc. (desired not required)
  • Knowledge of / keen interest in online sports betting (desired not required)


  • Technical – Must have strong fundamentals of analytics, data mining, manipulation and evaluation
  • Communicator – Transforming analysis into insight by creating concise, compelling communications
  • Analytical thinker – Creative analytical thinking is key to producing robust frameworks and solutions to business problems
  • Team player – Ability to work well within a team to get work done
  • Commercially minded – Understanding context is vital to delivering the best results, so a good understanding of our business and industry is desired.

What’s in it for you?

Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus. And we provide advice and dedicated assistance to those moving to London.

Your package will include:

  • health and dental insurance for you, your partner and your children (if you all live at the same address)
  • the option to join our company pension scheme
  • a personal interest allowance to let you learn something new or pursue a hobby
  • looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us
  • in-house training and development to develop your skills, progressing your career
  • free fresh fruit, snacks and drinks in the office
  • annual travel loans
  • subsidised massage sessions
  • social events; including our sensational summer and Christmas parties.

What happens next?

If you’re what we’re looking for, next up will be a phone interview. And if that goes well, we’ll meet you for a zoom/face-to-face interview.

The Group

PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of FTSE 100 index of the London Stock Exchange, which brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.

We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.

We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact:

Please note we cannot accept general applications; this inbox is just for providing support to those who need it. 

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